How, When, and Why of Forest Farming

Unit 7 : Marketing Specialty Forest Crops
Section: 5.4

Marketing Ideas

Where else can I find markets?

Setting up a selling opportunity requires ingenuity and hard work. As a business owner, if you have the energy and perseverance, there are many different venues available for selling specialty forest products (see Cornell publication). The following list provides a number of helpful marketing ideas to get you started:

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Web shopping:


Burkhart, Eric and Mike Jacobson. 2004. American Ginseng. Nontimber Forest Products (NTFPs) From Pennsylvania. The Pennsylvania State University. University Park, Pennsylvania.

Uva, Wen-fei. Marketing Specialty Jams and Jellies to Gourmet Consumers. Cornell University. Ithaca, New York.

Ochterski, Jim, Robert Beyfuss, and Monika Roth. 2005. Marketing Special Forest Products in New York State: A practical manual for forest-based enterprises. Cornell University Cooperative Extension. Ithaca, New York.

Roth, Monika. Marketing Non-timber Forest Products. Cornell Cooperative Extension. Ithaca, NY.